How the SME Comms Deal works
No two SMEs are the same—so our SME Comms Deal is built around you. We tailor each programme to your goals, your sector, and your stage of growth, focusing time and budget on what will move the needle.
We start with a face-to-face session to get under the skin of your business: what you do, where you are now, the barriers holding you back, the opportunities in front of you, and what success looks like. From there, we build a bespoke strategic programme that can include:
• A Digital Strategy – an SEO-friendly website and the digital collateral you need to look credible, convert leads, and compete.
• A Funding Strategy – practical support to attract investment, secure business funding, identify the right grants, and put together winning grant applications.
• A Media Strategy – pinpointing the right journalists and outlets, building relationships, and landing coverage locally, nationally, and in your sector.
• A Public Affairs Strategy – engaging local and national Government to raise your profile, campaign for change, and secure public sector contracts.
• A Marketing Strategy – clarifying your proposition and targeting, then getting your product or service in front of the customers who will buy.
• A Growth Strategy – wherever you are on the journey, a practical plan to help your business grow and prosper.
SMEs & Startups
Barndoor Strategy is the SME Communications Company—and that’s not just a soundbite. We’re an SME ourselves, and SMEs sit at the heart of our work: many of our clients are founders, start-ups, and scale-ups who need senior-level support without big-agency overheads.
We know how important policy and comms are when you’re building momentum—winning trust, unlocking partnerships, attracting investment, and getting in front of the right decision-makers. We also know how to do it: we build clear, credible communications and engagement strategies that take your business to the next level, fast—including targeted support for fundraising, business funding, and grant applications.
And we understand the reality: many start-ups and SMEs can’t justify the cost of traditional high-cost agencies—yet expert support can be the difference between stalling and scaling. That’s why we created our bespoke SME Comms Deal: senior expertise, tailored to your needs, priced at a level your SME can afford.
Our offer to SMEs
We know that—even with Barndoor Strategy’s cost-effective pricing—this level of senior support can still feel out of reach for some start-ups and SMEs. But we want to back ambitious businesses on their journey and play a real role in your growth, including when you’re raising capital, pursuing business funding, or going after grant support. That’s why we’re happy to discuss a range of innovative fee mechanisms, , so we can align incentives, share the risk, and work together to help your start-up achieve its full potential.
Client Testimonial
As a start-up, with a unique discovery, we knew that we needed to get the knowledge out there, for both our commercial success and the benefit of society at large. But how to move from where we were to where we needed to get to? In a world where so many are just looking for cookie-cutter shaped customers, which we are not, Barndoor Strategy went the extra mile and took the time to learn about our business and build an actionable bespoke strategic programme that is already paying dividends – and at a price we can afford. Barndoor Strategy have shown great expertise and made the whole process easy. I cannot recommend them highly enough.
Paul Croall – CEO, Undisclosed DNA
